Job Description
Join TechFlow Solutions as a Contract Digital Marketing Specialist and drive impactful campaigns for our Charlotte-based clients. This flexible part-time role offers the opportunity to leverage your expertise in a dynamic environment while maintaining work-life balance. You'll collaborate with cross-functional teams to enhance brand visibility and ROI through data-driven strategies.
Responsibilities
- Develop and execute targeted SEO/SEM campaigns across Google, Bing, and social platforms
- Create engaging content for blogs, social media, and email marketing channels
- Analyze performance metrics using Google Analytics and marketing automation tools
- Manage PPC budgets and optimize ad spend for maximum ROI
- Conduct market research and competitor analysis to identify growth opportunities
- Collaborate with design teams to produce compelling visual assets
- Generate monthly performance reports with actionable insights
Qualifications
- 3+ years of digital marketing experience with proven campaign results
- Proficiency in Google Ads, Analytics, and social media advertising platforms
- Strong understanding of SEO best practices and content marketing
- Experience with marketing automation tools (HubSpot/Mailchimp preferred)
- Ability to manage multiple projects simultaneously with tight deadlines
- Excellent analytical skills with data-driven decision-making abilities
- Strong written communication and presentation skills
- Local Charlotte market knowledge is a plus