Job Description
Apex Digital is seeking a visionary Senior SEO Specialist to lead our organic growth initiatives. In this pivotal role, you will own the SEO strategy for our flagship products, driving significant traffic growth and improving conversion rates. You will collaborate closely with cross-functional teams to optimize the entire digital ecosystem, ensuring our brand remains a market leader in search visibility.
Why Join Apex Digital?
We offer a competitive benefits package, including remote-first flexibility, continuous learning opportunities, and the chance to work on cutting-edge projects for industry leaders. If you are passionate about data-driven decision-making and have a proven track record of scaling organic revenue, we want to hear from you.
Responsibilities
- Conduct comprehensive technical SEO audits and implement remediation strategies to improve site health and crawlability.
- Develop and execute high-level content and keyword strategies aligned with business goals and user intent.
- Analyze complex data sets using Google Analytics 4 and Search Console to identify trends and opportunities for growth.
- Lead off-page SEO efforts, including outreach for high-quality backlinks and managing PR campaigns.
- Optimize page speed and Core Web Vitals to ensure a seamless user experience across all devices.
- Collaborate with developers to implement schema markup and structured data for enhanced SERP features.
- Produce monthly performance reports and actionable insights for stakeholders.
Qualifications
- 5+ years of experience in SEO, with a proven history of increasing organic traffic and revenue.
- Deep technical knowledge of HTML, CSS, JavaScript, and web performance optimization.
- Expert proficiency in SEO tools such as SEMrush, Ahrefs, Moz, and Google Search Console.
- Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Excellent communication skills, capable of articulating complex technical concepts to non-technical teams.
- Experience managing agency relationships and coordinating large-scale SEO projects.