Job Description
Join our dynamic team as a Part-Time Digital Marketing Specialist in the heart of Detroit. This contract role offers flexible hours while allowing you to make a significant impact on local businesses. You'll collaborate with creative professionals to execute data-driven campaigns that boost brand visibility and drive measurable results. Perfect for experienced marketers seeking work-life balance without compromising on professional growth.
Responsibilities
- Develop and execute multi-channel digital marketing campaigns across social media, email, and PPC platforms
- Analyze campaign performance metrics and provide actionable insights for optimization
- Create compelling content including blog posts, ad copy, and social media updates
- Manage client relationships and provide monthly performance reports
- Stay updated on industry trends and algorithm changes
- Collaborate with design team on visual campaign assets
Qualifications
- 3+ years of digital marketing experience with proven campaign results
- Proficiency in Google Analytics, Google Ads, and social media advertising platforms
- Strong written communication and content creation skills
- Experience with marketing automation tools (HubSpot, Mailchimp)
- Ability to work independently and manage multiple projects
- Basic SEO knowledge and content optimization techniques
- Portfolio demonstrating successful campaign execution