Job Description
Join our dynamic team as a Digital Marketing Specialist in Dallas! We're seeking a creative professional to drive our online presence through strategic campaigns. This flexible part-time contract role offers remote work options with occasional on-site collaboration in our downtown Dallas office. Perfect for freelancers or professionals seeking supplemental income while honing their digital expertise. Enjoy competitive hourly rates and the opportunity to work with industry-leading brands.
Responsibilities
- Develop and execute multi-channel digital marketing strategies across SEO, SEM, and social media platforms
- Create engaging content for blogs, emails, and social channels to boost brand awareness
- Analyze campaign performance using Google Analytics and adjust tactics for optimal ROI
- Manage PPC campaigns including keyword research, ad copy optimization, and budget allocation
- Collaborate with design team to produce compelling visual assets for campaigns
- Generate monthly performance reports with actionable insights for stakeholders
- Stay current with digital marketing trends and algorithm updates
Qualifications
- 3+ years of digital marketing experience with proven portfolio
- Expertise in Google Analytics, Google Ads, and Facebook Business Manager
- Strong copywriting and content creation skills with attention to detail
- Familiarity with SEO tools (SEMrush, Ahrefs) and email marketing platforms
- Ability to manage multiple projects simultaneously under tight deadlines
- Excellent analytical skills with data-driven decision-making ability
- Self-starter with remote work experience and strong time management
- BA/BS in Marketing or related field preferred