Job Description
Join InnovateTech Solutions, a fast-growing tech startup in Austin's vibrant startup ecosystem. We're seeking a talented Digital Marketing Specialist to lead our seasonal campaign initiatives. This temporary full-time role offers competitive compensation and the opportunity to make immediate impact. Perfect for candidates seeking flexible, project-based work with potential for extension. Work in our modern downtown office with flexible hours and collaborative team environment.
Responsibilities
- Develop and execute multi-channel digital marketing campaigns across social media, email, and paid channels
- Analyze campaign performance metrics and optimize strategies using Google Analytics and HubSpot
- Manage content calendar and create compelling marketing collateral
- Collaborate with cross-functional teams on product launches and promotional events
- Conduct market research to identify emerging trends and competitive opportunities
- Present performance reports to leadership team with actionable insights
- Manage PPC budgets and ensure ROI optimization
Qualifications
- 3+ years of digital marketing experience with proven campaign management
- Proficiency in Google Analytics, SEMrush, and marketing automation tools
- Bachelor's degree in Marketing, Communications, or related field
- Strong analytical skills with data-driven decision making
- Experience with SEO/SEM best practices and A/B testing
- Ability to thrive in fast-paced, deadline-driven environments
- Excellent written and verbal communication skills
- Portfolio demonstrating successful marketing campaigns