Job Description
Join our dynamic marketing team as a Digital Marketing Specialist for a high-impact contract opportunity in New York City. This flexible part-time role offers the perfect blend of remote and in-office collaboration, allowing you to leverage your expertise while maintaining work-life balance. Ideal for experienced professionals seeking project-based engagement with a forward-thinking agency.
Responsibilities
- Execute multi-channel digital marketing campaigns across SEO, SEM, and social media platforms
- Analyze campaign performance data using Google Analytics and generate actionable insights
- Develop compelling content strategies aligned with brand voice and audience engagement
- Manage paid advertising budgets and optimize ROI across Google Ads and Facebook Ads
- Collaborate with design teams to create visually compelling marketing assets
- Monitor industry trends and competitor activities to identify growth opportunities
- Prepare monthly performance reports for key stakeholders
Qualifications
- 3+ years of digital marketing experience with proven campaign success
- Advanced proficiency in Google Analytics, Google Ads, and Facebook Ads Manager
- Strong understanding of SEO best practices and content optimization
- Experience with marketing automation tools (HubSpot, Marketo preferred)
- Excellent analytical skills with ability to translate data into strategy
- Portfolio demonstrating successful digital marketing projects
- Ability to work independently and meet deadlines in a fast-paced environment
- Must be authorized to work in the United States